Information & Resources

Some of the bigger challenges that many manufacturers face are commodity selling, employee recruitment and employee retention. Many other industries face these challenges, but seem to not have as much...

An effective website involves so much more than design and aesthetics. When done properly, websites play a key role in boosting sales, recruiting top talent and increasing customer retention. Despite...

Our manufacturing marketing agency hosted a second #USAMfgHour Twitter chat to discuss content creation for manufacturers. Held every Thursday at 2:00 p.m. EST, the Twitter chat connects manufacturers from all...

Recently, our manufacturing branding agency was a guest on The Industrial Marketing Show to discuss messaging for manufacturers. In the podcast episode, we shared the most common ways that manufacturers...

There was no playbook on how to navigate the unprecedented challenges of 2020. However, from a marketing standpoint, history has taught us that there is a right way and a...

As an industrial advertising agency, we’re always looking to speak with new manufacturers and hear their input on a variety of topics. Recently, we were privileged to host a #USAMfgHour...

Manufacturers are planting the seeds and trying to attract the younger generation through apprenticeship programs, technology-focused career fairs and much more. While these strategies might be effective in the long...

If you’re in manufacturing don’t miss this. #USAMfgHour is having it’s first virtual networking event and our president, Paul Kiesche is cohosting with the Jennifer Wegman and Dan Bigger. The...

Many companies strive to push content quickly to keep consumers engaged. However, you must spend time updating your messaging, as posting content at the wrong time can do more harm...

Recently, our manufacturing creative agency joined forces with Industry Today to participate in a webinar discussing the role that messaging plays for manufacturers. Featuring a number of other industry experts,...